New Look deliveries fashion excitement, newness and value

• New Look trades a fast fashion clear as you go model
• As the New Look customer visits the store on average 30 times a year – delivering newness on a weekly basis is essential for our success
• Every 6 weeks 60% of the product offer is refreshed
• Poor sellers are reviewed weekly and tackled using a two stage attack of promotions followed by markdowns to make space for newness
• Our product range is continually evolving as our buying team react to the latest trends this means our product offer has mass market appeal
• Our franchise partners tell us the ideal mix of product they want and our global buying team source the correct products for the market – this enables us to satisfy the customers need and maintain brand integrity
• New Look is a value retailer – throughout the year we offer planned and tactical promotions to excite the customer and drive volume 
• We ensure that we have the key blocks the customer wants season after season – for example our Yes Yes denim range offers the key silhouettes in the current seasons wash at unbelievable prices