Multi-channel development
Our website provides a platform that allows New Look to experiment in new geographical markets without the capital investment and risk that would be associated with the opening of stores in those markets.
The online UK clothing and footwear market has grown strongly over the last few years, representing circa 7% of the overall UK clothing and footwear market in 2008 compared with circa 2% in 2003. Verdict predicts a sales compound annual growth rate (CAGR) of just over 10% for the online UK clothing and footwear market between 2009 and 2013.
Growth of e-commerce to drive multi-channel offering
- Third most visited online destination for women’s clothing in the UK as at year end*
- Serving customers in over 120 countries as at October 2010
- Driving customer loyalty
- Personalised experience
- Developing multi-channel capabilities
* Source: Hitwise Most Popular Websites in Shopping and Classifieds 3 month rolling average w/e 26 March 2011.
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